Ron Berry Speaks at LEAD Conference
Ron Berry presents segmentation on behalf of Marsh Supermarkets at October 2009 LEAD Conference in Chicago.
View ArticleMarsh Enhances Loyalty Card Insights
Marsh uses Spire's analytic capabilities to better leverage shopper card data.
View ArticleBrookshire Grocery Partners With Spire to Better Leverage Shopper Card Data
In an effort to enhance their ability to leverage shopper card data, Brookshire Grocery Co. has partnered with analytic services firm, Spire.
View ArticleBI-LO Partners With Spire to Better Leverage Shopper Card Data
BI-LO has partnered with Spire to enhance their ability to leverage shopper card data and generate actionable insights across the organization.
View ArticleSpire Sourced on The Colbert Report
Steven Colbert kicked off the show on Thursday, 2/24/2001 by ranting about the loss of freedom of choice, and cited Spire LLC as the source of the data.
View ArticlePerishables Group Partners With Spire
The industry-leading consulting firm specializing in fresh food category management and marketing has formed a partnership with Spire.
View ArticleNew Weis Loyalty Program Targets Top Shoppers
Article originally published in Supermarket News
View ArticleLeader in Quantitative Shopper Intelligence Appoints a New President
Spire announces that Mike McMahon, a consumer and shopper marketing industry expert, has joined the company as president.
View ArticleSpire Launches New Shopper Intelligence Portfolio Offering World Class...
Leader In Quantitative Shopper Intelligence introduces their suite of consultative, insight solutions: Shopper Marketing Intelligence, Trade Intelligence, Retail Intelligence, Social/CRM Intelligence...
View ArticleThe Greek Yogurt Phenomenon: A White Paper from Spire
Questions remain as to who the Greek yogurt shopper is, what the motivations are driving this behavior, and how the trend translates to other categories.
View ArticleThe SNAP Shopper
Using shopper card data to understand shopping behavior and in-store trends
View ArticleSpire, LLC Retail Partner Program Shows In-Store Success in Reaching Best...
Core shopper program gives retailers turnkey program to identify best shoppers, provide relevant offers and utilize most effective delivery vehicles
View ArticleSpire, LLC Creates Better Marketing Foundation with New Approach to Customer...
Essence Segmentation offers retailers and manufacturers a way to create more effective marketing and merchandising, by taking a unique view of customers.
View ArticleSpire, LLC Offers Powerful New Pricing Guidance Product for Retailers
Key value item analysis helps retailers be more competitive on their most important products
View ArticleLeader in Quantitative Shopper Intelligence Appoints New Senior Vice President
Spire, LLC announces that Angela Myers, strategic marketing executive, has joined the company as Senior Vice President, Retail Consulting
View ArticleSpire, LLC Reveals Sweet Sales in Their Fact of the Week
Quantitative Shopper Intelligence Leader Tracks Twinkie Sales After Bankruptcy Announcement
View ArticleSPIRE, LLC TO DELIVER HOLIDAY SHOPPER KEYNOTE PRESENTATION
Quantitative Shopper Intelligence Leader Will Share Best Practices At Seventh Annual Food Industry Summit
View ArticleSpire in the News - Weis Markets Bulks Up
Check out how Weis Markets has used their partnership with Spire to employ a shopper-centric strategy, earning it the honor of Grocery Headquarters 2013 Retailer of the Year!
View ArticleSpire, LLC Presents At 2013 Food Industry Summit
Quantitative Shopper Intelligence Leader Demonstrates Best Practices For Driving Holiday Shopper Engagement
View ArticleLeveraging Loyalty Card Data to Improve Trade Promotion Effectiveness
Showing how loyalty card data can be used to drive shopper-based trade insights and more effective trade plans
View ArticleCollaboration With Price Chopper Adds to the Spire Retail Network
Shopper Insights and Activation Leader welcomes Price Chopper Kansas City to their growing grocery network.
View ArticleDatalogix Buys Shopper-Marketing Firm Spire to Extend Data and Market Reach
With the Deal, Firm Tracking Offline Sales from Facebook, Twitter Gets More Loyalty Card Data
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